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May 13

Reach Your Frontline: How to Retool Your Frontline Communications for Better Performance

October 29, 2020
12:00 PM - 1:00 PM
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Zoom Meeting


Frontline workers are the critical backbone of a company, and their commitment is important to a company’s success. However, effectively engaging with non-desk workers requires a departure from traditional approaches often geared towards office staff. Join Jennifer WalshfutureAlign Incorporated Account Director, and Wade Williams, KBR Director of Projects, to learn about some new approaches that yielded a KBR CEO Distinguished 2019 project of the year award. See how their approach may help you achieve bold safety records, reduce attrition, increase productivity and create a workplace where people want to work. 

This webinar is free for IABC members and $15 for non-members. All proceeds will go toward the IABC Houston scholarship fund.

About Our Speakers

Jennifer Walsh is passionate about empowering people to be their best. Leveraging her internal and external communications expertise from the oil and gas industry’s upstream, downstream, and midstream operations, Jennifer aligns frontline workers through futureAlign Incorporated’s award-winning solution that unifies teams with core behaviors and peer-to-peer accountability. The resulting high-performance organizations reduce attrition, improve safety and increase productivity. Jennifer’s leadership roles in manufacturing, corporate, and media communications give her a creative edge not only to communicating messaging but resonating with people. A native of Texas, Jennifer holds a Bachelor of Arts degree in Communications from Texas State University and remains committed to her community through leadership roles. She is the founder of the Lean In Baytown chapter, President-elect for the Goose Creek CISD Education Foundation, Chair of Women United, and serves on the board of United Way of Greater Baytown Area and Chambers County. In addition to numerous awards in communications, she is also the recipient of the Pink Petro GRIT Award and the Texas Chemical Council’s Outstanding Service Award. 

From his beginnings as a Structural Engineer, Wade Williams brings over 23 years of project execution experience in the oil and gas industry into his current role as the Director of Projects at KBR— a full-service engineering, procurement and construction company which provides purposeful and comprehensive solutions, technologies, and expertise to government and industry clients with an emphasis on safety and efficiency. In his most recently completed project role as the OSBL Project Manager of the ExxonMobil BLADE Project, the evolutionary approach to engaging the project’s workforce and corresponding results were recognized by the 2019 KBR CEO Award for HSSE Excellence and a share in the 2019 ExxonMobil Global Projects President’s SSH&E Award.  Wade received his degree in Civil Engineering at the University of Texas, Austin. 

Cover photo credit: Pixabay via Pexels


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